Tag Archives: type
Speakipedia Podcast #26: David Murray
Transcript Dave Bricker (00:05) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia .com. I’m your host, Dave Bricker , bringing you straight talk, smart strategies, and … More ☛
Googlify
Googlify
Share Google files the way you want your audience to view or download them. Click “Share” and copy the link in your Google Drive, Docs, Sheets, or Slides.” Be sure to set your document’s privacy settings to “Anyone can View.” … More ☛
Speakipedia Podcast #25: Rob Shanahan
Transcript: Dave Bricker (00:07) This is Speakipedia Media brought to you by Speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from visionary speakers and thought leaders. From the heart of small town … More ☛
Speakipedia Podcast #24: Captain Gene Flipse
Transcript Dave Bricker (00:03) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing … More ☛
Speakipedia Podcast #22: Paula Rizzo
Transcript Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing … More ☛
Speakipedia Podcast # 20: Mark Entrekin
Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from … More ☛
Speakipedia Podcast #18: Pauline Butcher Bird
Dave Bricker: Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, strategies, and amazing stories from visionary … More ☛
AI Prompt Monster (Free)
Many people use AI to generate content without considering the basics of the results they’re looking for. Though the best content comes from prompts that go WAY deeper than the ones you’ll generate here, this tool will inspire you to … More ☛
Speakipedia Podcast # 16:
CJ Singh
Transcript Dave Bricker (00:09) Want to expand your speaking and storytelling skills and grow your influence business? This is Speekipedia Media brought to you by spekipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies … More ☛
Storytelling Wizard (Demo)
by Dave Bricker Load a demo and view the AI-generated results. Intro Setup Protagonist Transformation Conflict Steps Characters The Story Introduction If you have zero carpentry skills and you purchase a table saw, you’ll likely lose a few fingers by … More ☛
Speakipedia Podcast #10:
Johann Callaghan
Dave Bricker (00:01) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Speakipedia Podcast # 9:
David H. Lawrence the XVII
Transcript Dave Bricker (00:01) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakypedia Media brought to you by Speakypedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from … More ☛
Audience Inspector (Demo)
by Dave Bricker Load a demo and experience the AI-generated results. Get access to work with your own content. Intro The Talk Audience Conflicts History News Landmines Material Content Introduction Prepare for Your Presentation The Audience Inspector collects information about … More ☛
Nonfiction Writing and the One-sided Sales Conversation
Business, technology, and how-to books can be viewed as one-sided sales conversations. Though the author may hope to sell products or services, what’s usually being sold directly to the reader is an idea—a strategy or philosophy that can be used … More ☛
Book Design Basics: Choosing a Book Font
Selecting a book font seems simple enough, but important subtleties and fine points of typography are not obvious to the average writer. This article offers insights into fonts suitable for book typography. Though it won’t turn the average author into … More ☛
Rethinking Book Cover Design
Book cover design tells the story of the story. It must convey the spirit and intentions of the author authentically, and it also has a few practical chores to perform. If a book cover design is to accomplish these things … More ☛
Publishing Advice – Practices & Principles
The following publishing advice is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published 12 books. I’ve guided many remarkable people … More ☛
Want a Traditional Publishing Contract? Do Your Homework
This article discusses the pros and cons of traditional publishing. Abandon your biases, study the business of publishing, and choose the publishing method that best suits you and your book. Perhaps the biggest myth in publishing is that as a … More ☛
Book Design Basics: Quotation Marks and Primes
Writers often ask about the difference between “straight” or “dumb” quotation marks and traditional printers’ quotes, commonly referred to as “smart quotes” or “curly quotes.” Add in the need to distinguish between left single quotes and apostrophes, and the primes … More ☛
The Perfect Book Sales Page
Tom Morkes published The Perfect Book sales Page on his blog. I’m usually the first person to reject formulaic approaches to book marketing. Many well-written books are horrible products. But what I like about Tom’s template is that it forces … More ☛
Writing Ergonomics: Avoiding Injury at Your Desk
This article explores ergonomic solutions to writers‘ repetitive stress problems. As static as it may seem, writing is a physically demanding endeavor. I’ve spent decades sitting in a chair staring at a screen, tapping on a keyboard. During that time, … More ☛
Page Layout: Illustrated Books and the Rule of Thirds
This article explores page layout strategies for books based on the Rule of Thirds. A grid system based on traditional guidelines ensures harmonious proportions and placement of objects on a page. Page layout for books is governed by a range of factors. Trade … More ☛
Tabs, Indents, and Margins: How to use the Tab Ruler
This article explains the tab ruler found on every word processor and typesetting application. Understanding the simple and elegant split ruler and tab functions opens up a world of formatting opportunities. Digital typesetting and word processing inherited a number of … More ☛
Fine Control Over Justified Text
Page layout programs like Adobe Indesign and Quark, allow typographers to exert fine control over justified text to remove gaps and “rivers.” The default settings produce “pretty good” results—better than a word processor—but a few small tweaks will dramatically improve … More ☛
Simulating the Appearance of Traditional Print
Digital typography offers capabilities that printers working with hot lead type and wood type could only dream of. Digital type can be stretched and resized infinitely, justified within unusual boundaries, or wrapped around almost any shape. And yet, traditional letterpress … More ☛
Book Design Basics – Use Hyphens for Justified Type
Hyphens are an important contributor to elegant, easy-to-read typography, especially when text is fully justified as is the convention in book typography. This article explains how justified text works, and how proper hyphenation improves the legibility of your type. Text … More ☛
A Manuscript is Not a Book: Ten Tips for Manuscript Preparation
In my work with writers, I come across many common technical problems with manuscripts. These usually spring from the best of intentions as the writer attempts to create the feel of the finished book within the manuscript. Though they’re trying … More ☛
Book Design – Revisiting Classic Layout for Print and EBooks
Book design has changed since publishing became a gigantic industry. Typesetting was once performed by trained craftsmen who apprenticed to masters before inking their own plates. Phototypesetting arrived in the 1960s and by the late 1980s, digital publishing transferred the … More ☛
Not Selling Books? Did you do the Math?
You threw a grand party but nobody came. Your novel is so good but you’re not selling books. What happened? You were supposed to appear on Oprah’s show. Terry Gross isn’t calling you for an interview. You may be an … More ☛
Book Cover Design: Judging a Book by its Cover – Part 3
This third installment of Judging a Book by its Cover looks at great book cover designs that won the 2012 Design Observer 50 Books-50 Covers award. Part 1 explored how most book design rarely rises above “competent.” Part 2 looked … More ☛
Book Cover Design: Judging a Book by its Cover – Part 2
Part 1 of Book Cover Design: Judging a Book by its Cover critiqued “professional” covers taken from Amazon’s Editor’s choice list. Read that article first as it provides background for this one. The article looked at design elements that worked … More ☛
Book Cover Typefaces and Cover Design Horror Stories
I recently responded to a question in a writers‘ forum from an author who was in the process of designing a cover for her novel set in a swamp in New Orleans. “I chose a ‘swampy’ font that hangs down … More ☛
How Many Spaces After a Period? Ending the Debate
Few subjects arouse more passion among writers and designers than the debate over how many spaces should follow a period. If you adhere to a style manual, you’ll be hard-pressed to find one that doesn’t specify a single-space. Chicago and … More ☛
Book Cover Design: Judging a Book by Its Cover – Part 1
Nothing screams “amateur” like a poorly crafted book cover. The standards for book design aspired to by trade publishers are not all that high, but self-publishers routinely fall short of them. If you want your book to be taken seriously, … More ☛
Reality Checklist for Self-Publishers
One question that loops endlessly on writers’ forums is “How can I sell more books?” The question is a natural one, but for many self-publishers, it betrays a certain lack of awareness about the publishing business. Lest I sound holier … More ☛
Proposed Standards for Book Typography
The word processor has placed new burdens on writers to understand how to use italics, big and small capitals, dashes, hyphens, initials, etc. Writers who do their own typesetting often produce mediocre results. Likewise, trade publishers sacrifice typographic aesthetics when … More ☛
Self-Publishing: Art or Business?
The very idea of “book marketing” is vague. It’s like subsuming advertising and fine art sales into a single realm of “image marketing.” And in tacking marketing on as the de facto second phase of writing a book, a lot of worthy artists’ resources are placed in jeopardy.
More ☛Book Design Basics – Drop Caps and Initial Impressions
NITIAL CAPITALS have historical roots in the early days of book design; their use predates the printing press and the invention of moveable type. Today’s initial caps are not as fancy as those carefully rendered in gold leaf in ancient … More ☛
Book Design Basics – Dashes, Hyphens and Dots
This section on dashes, hyphens and dots goes beyond typographic aesthetics to explore how we can communicate more effectively as writers. The subtle intricacies of hyphens and dashes affect all authors whether they typeset their own books or not. Knowing … More ☛
Book Design Basics: Small Capitals – Avoiding Capital Offenses
Use of Small Capitals—uppercase characters designed at lowercase scale—is one aspect of writing and book design that isn’t taught in grammar school. We all know every sentence begins with a capital letter and ends with a period. We all should … More ☛
Book Design Basics Part 3: Running The Numbers
Part 3 of Book Design Basics explores better ways to present numbers on your pages. Numbers (called figures) look simple at first glance, but they present interesting typesetting challenges. Many digital typefaces offer several number styles but few designers know … More ☛
The Single Most Important Contribution to Publishing
Many readers still love to feel the subtle emboss of letters stamped on paper with metal type. I was rummaging through the garage and came across an old copy of The Progressive Road to Reading Book 2 by Georgine Burchill, … More ☛
Book Design Basics Part 1: Margins and Leading
Book design is a lost art. Though book design discussions usually focus on covers, consider how much more time a reader spends staring at the text. An elegant book block is just as important. Decades ago, professional tradesmen practiced the … More ☛
Book Design Basics Part 2: Optical Margins, Indents and Periods
Part 2 of Fundamentals of Book Design explores optical margins, paragraph formatting and spaces. Read about margins, layout and leading in Part 1. The self-publishing revolution is (aside from the Internet) the greatest thing ever to happen to freedom of … More ☛
Book Typography: The Crystal Goblet by Beatrice Warde
Designers, writers and publishers will benefit from Beatrice Warde‘s eloquent perspectives on the craft of typography, the power of type and the importance of the printed word. “The Crystal Goblet” was an essay included in Beatrice Warde‘s book of the … More ☛
Runny Noses, Sunspots and Thesis Writing
Thesis writing is one of the purest forms of self-publishing. In my work as a professor, I regularly encountered students who got “stuck” while writing their thesis papers. A good framework for developing, presenting and supporting a well-developed thesis reveals … More ☛
Tips For Book Cover Design
Most book designers make the same errors. One sore spot for me and with many of my university design students, is typography.
More ☛Speakipedia Podcast #8: Maureen Mahoney
Transcript Dave Bricker (00:05) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by Speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from … More ☛
Speakipedia Podcast #7:
Kelly Swanson
Transcript Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
How Do I VideoConference with PowerPoint?
In default mode, as soon as you hit the “play” button on a PowerPoint™ presentation, it takes over your entire screen. This makes it impossible to access your videoconferencing software. Some people try to circumvent this by showing their slides … More ☛
TMA Stands for Too Many Acronyms!
One highly-effective way to confuse your audience is to use too many acronyms, especially acronyms they might not know. Skip explaining what they stand for to inspire even more blank stares. OMG! I’m LMAO … ROFL … So I … More ☛
Intromatic (Demo)
Load a demo and view the AI-generated results. Speaker Introduction Wizard by Dave Bricker A strong, interesting, and concise introduction sets the stage for your performance. It builds energy and primes your audience to focus on the problem you address, … More ☛
How Good is AI at Writing Stories?
AI Storytelling – Is it any good? I entered a simple prompt into ChatGPT. Yes, I could have been more specific about what I wanted—better prompts make for better output from the AI—but my intention was to analyze the … More ☛
Punch Up Your Elevator Pitch
The “elevator pitch” is an essential professional tool—a tool that should be kept razor sharp and as ready to deploy as a handshake and a smile—and yet, most professionals are woefully bad at introducing themselves. Have you ever attended a … More ☛
Illustrate Your Story with AI?
You’ve probably read about OpenAI and how artificial intelligence has come of age. It’s easy enough to generate articles and blog posts using tools such as ChatGPT, and if they turn out a bit too academic or clinical, you can … More ☛
Real Estate and Storytelling
Maria, a realtor attended one of my storytelling workshops at the suggestion of a mutual friend. “What does storytelling have to do with real estate?” she asked before the session started. Tell me about a property you’re excited about,” I … More ☛
Put a Price on Your Passion
How do you put a price on your passion? How can you charge a fair-but-high price for your services? You’ve got a fantastic prospect on the line. The conversation is engaging. The relationship develops instantly. Your hopefully-soon-to-be client is … More ☛
Sound Advice for Writers & Publishers
The following advice on writing and publishing is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published twelve books, and I’m … More ☛
Sell Outcomes, Not Products
Sell outcomes. The products or services you exchange at the transaction stage of a business relationship might not be the most meaningful basis for describing what you offer. Before you print your next batch of business cards, think like a … More ☛
Pitch Trolls in the NidekniL Marketplace
Nideknil Marketplace was all hustle and bustle. Colorful signs above the merchant stalls proclaimed the advantages of endless products and services. Businesspeople crowded the aisles, picking up samples and literature and talking to the vendors. The pitch-trolls were out in … More ☛