Dave Bricker: Want to expand your speaking and storytelling skills and grow your influence? This is Speakipedia Media brought to you by speakipedia.com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies and amazing stories from visionary speakers … More ☛
Transcript Dave Bricker (00:06) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia.com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from … More ☛
Transcript Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia.com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
For decades, FM radio stations served as the primary outlet for major record labels to promote their artists. Radio listeners visited brick-and-mortar music stores to purchase records, tapes, and CDs. For a while, M-TV joined the party. Then the … More ☛
Transcript: Dave Bricker (00:02) Want to expand your speaking and storytelling skills and grow your influence? This is Speakipedia Media brought to you by speakipedia.com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from … More ☛
Transcript Dave Bricker (00:05) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and … More ☛
Transcript Dave Bricker (00:05) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia .com. I’m your host, Dave Bricker , bringing you straight talk, smart strategies, and … More ☛
Transcript: Dave Bricker (00:07) This is Speakipedia Media brought to you by Speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from visionary speakers and thought leaders. From the heart of small town … More ☛
Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from … More ☛
Transcript Dave Bricker: Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by Speakipedia.com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Transcript: Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakepedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from … More ☛
Transcription Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speekipedia Media, brought to you by speakipedia.com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Dave Bricker (00:01) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Transcript Dave Bricker (00:01) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakypedia Media brought to you by Speakypedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from … More ☛
by Dave Bricker Load a demo and experience the AI-generated results. Get access to work with your own content. Intro The Talk Audience Conflicts History News Landmines Material Content Introduction Prepare for Your Presentation The Audience Inspector collects information about … More ☛
There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Why did I write my book? … More ☛
Business, technology, and how-to books can be viewed as one-sided sales conversations. Though the author may hope to sell products or services, what’s usually being sold directly to the reader is an idea—a strategy or philosophy that can be used … More ☛
This article discusses the pros and cons of traditional publishing. Abandon your biases, study the business of publishing, and choose the publishing method that best suits you and your book. Perhaps the biggest myth in publishing is that as a … More ☛
Tom Morkes published The Perfect Book sales Page on his blog. I’m usually the first person to reject formulaic approaches to book marketing. Many well-written books are horrible products. But what I like about Tom’s template is that it forces … More ☛
Many self-publishers start their book projects with unrealistic expectations and misunderstandings about how publishing works. A huge industry has arisen to prey on writers who are unsure of the path. This article explains the basics of how publishing scams work … More ☛
This article explains how to produce and market a professional quality audiobook using Amazon ACX. Through ACX (Audiobook Creation Exchange), I was able to audition voiceover talent, choose a professional producer, review the work in progress, and make my audiobook … More ☛
You threw a grand party but nobody came. Your novel is so good but you’re not selling books. What happened? You were supposed to appear on Oprah’s show. Terry Gross isn’t calling you for an interview. You may be an … More ☛
I recently published a post about the difference between vanity publishing and true self-publishing. Fundamentally, the article defines a publisher as “someone who takes the risk on a book.” Vanity Presses represent themselves as publishers and accept royalties while the … More ☛
One question that loops endlessly on writers’ forums is “How can I sell more books?” The question is a natural one, but for many self-publishers, it betrays a certain lack of awareness about the publishing business. Lest I sound holier … More ☛
What is true self-publishing? What is the difference between self-publishing and “vanity publishing” or “subsidy publishing?” How do these differ from “traditional publishing?” Don’t publish until you understand these terms; that knowledge can make or break your book. Learn about … More ☛
Book reviews are critically important. Have you ever read a book hoping it would get better, only to find that it never did? And how do you tell if an independently published book is any good? So many are poorly … More ☛
The very idea of “book marketing” is vague. It’s like subsuming advertising and fine art sales into a single realm of “image marketing.” And in tacking marketing on as the de facto second phase of writing a book, a lot of worthy artists’ resources are placed in jeopardy.
More ☛Indie publishers are everywhere and so are indie bookstores, but apart from their names, the two have little in common. “Independence” is a feelgood concept, but it’s often presented without any reference to that which a publisher or bookstore is independent … More ☛
The notion of real publishing as opposed to self-publishing and the stigma surrounding it is obsolete. I have no objections to traditional publishers but every one of them started off as a “self-publisher” with a first book. I have pretty … More ☛
There is a direct relationship between the number of sales you can expect from a book distributor and the value-added services they provide to publishers and readers. Publishers are best served to ally themselves with book distributors that do the … More ☛
There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Understand what you’re getting into and define success at its proper place on the spectrum between retail sales and artistic satisfaction. With some clarity, planning and management of expectations, even a modest publishing venture can be rewarding and satisfying.
More ☛If you’re hoping to have mainstream bookstore distribution, using a Vanity Press may present some obstacles. Book buyers will likely tell you, “your book may be excellent, but you’re using a Vanity Publisher and the vast majority of their books … More ☛
Rhetoric is the art of effective or persuasive speaking or writing, particularly the use of figures of speech and other compositional techniques. Rhetoric involves three main strategies known as ethos, pathos, and logos. Ethos appeals to ethics, pathos to emotions, … More ☛
Though it might sound like a stomach problem, prolepsis is a rhetorical device that involves anticipating and answering potential objections before they are raised. This preemptive argument helps to strengthen a speaker‘s position by showing foresight and preparedness. In a … More ☛
A soliloquy is a speech delivered by a character in a play or other literary work, who is alone on stage, revealing their inner thoughts and feelings to the audience. Hmm … isn’t that pretty much a speaker‘s job description? … More ☛
Speakipedia Affiliate Program Terms of Service Agreement By signing up to be an Affiliate in the Speakipedia Affiliate Program (“Program”) you are agreeing to be bound by the following terms and conditions (“Terms of Service”). Speakipedia reserves the right to … More ☛
Transcript Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Dave Bricker (00:02) This is Speakipedia Media brought to you by speakipedia.com. Want to expand your speaking and storytelling skills and grow your influence business? I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Transcript Dave Bricker (00:06) This is Speakipedia Media brought to you by Speakipedia .com. Want to expand your speaking and storytelling skills and grow your influence business? I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛
Transcript Dave Bricker (00:06) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by Speakipedia .com. I’m your emcee Dave Bricker, bringing you straight talk and smart strategies from … More ☛
Transcript Dave Bricker (00:07) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by Speakipedia.com. I’m your emcee Dave Bricker bringing you straight talk and smart strategies from visionary … More ☛
Transcript Dave Bricker (00:06) Want to expand your speaking and storytelling skills and grow your influence business? This is Speakipedia Media brought to you by speakipedia .com. I’m your MC Dave Bricker bringing you straight talk and smart strategies … More ☛
Many people think of “speakers” as people who perform on big stages, but keynote speaking is only part of what professional speaking is about. Choose the best speaking business model for you. Keynote speakers have a “one-and-done” business. No matter … More ☛
I’ve written and published 14 books… And as far as book sales go, that’s made me tens of dollars. Two million books are published every year. And getting your book noticed in the crowd is even more difficult than appearing … More ☛
Selling makes many of us uncomfortable. We receive thousands of BMS (Buy My Stuff) emails, and the last thing we want is to be part of a captive audience, forced to listen as a speaker closes their program with a … More ☛
How do you negotiate with a speaker? What if you find just the right speaker for your conference and then discover there’s a gap between your budget and their fee? Here are a few ways to close the price—value gap. … More ☛
How long does it take to build any business? Celebrities and rock stars may find it easy to launch an enterprise based on name recognition. A few speakers are able to build a practice quickly when they retire as industry … More ☛
It’s pitch day and five big construction contractors show up, each of them hoping to convince the university that they should be the ones to build the new STEM building. One by one, each contractor drags the selection committee through … More ☛
We all like to look at attractive models… But I’m not talking about the kind that smiles for the camera. If you have ideas to share, communicate them with a contextual model. When I teach storytelling, I share the StorySailing® … More ☛
Stories are always about people! If you’re talking about prices, processes, ingredients, or data you’re not talking about people. If you’re not talking about people, you’re not telling stories. If you’re not telling stories, you’re not connecting. And if you’re … More ☛
Many of us can recite poems and lyrics we first heard when we were children. Rhythm and rhyme are beyond memorable. So why don’t we use them more often when we speak? I was bored with my elevator pitch and … More ☛
Start with the golden rule of storytelling: Stories are always about people. And in a story, that person or group of people are out in a sailboat on the rocky, stormy seas of conflict. They’re facing a challenge of some … More ☛
As a sailor, I ran aground more than once. I even spent a few uncomfortable nights with my keel stuck on a sandbar, waiting for the next high tide to float me off. Whenever a fellow mariner bragged that they’d … More ☛
We’re all fed up with being sold to by irritating “click my BUY button” marketers, and this leads many of us to associate sales with sleaze. But if we want to get hired, we have to sell our services. Don’t … More ☛
I was a university instructor for 15 years, and during that time, nobody ever tapped me on the shoulder and said, “Hey! You’re a professional speaker.” We tend to think of speakers as keynoters who perform on big stages in … More ☛
In persuasive speaking, the CAST Call system directs us to state the problem and then agitate. What will happen to your business if you don’t address this issue? What advantage are your competitors gaining while you wait? Have you … More ☛
Load a demo and view the AI-generated results. Speaker Introduction Wizard by Dave Bricker A strong, interesting, and concise introduction sets the stage for your performance. It builds energy and primes your audience to focus on the problem you address, … More ☛
They don’t have a clue! In 1991, I sailed a wooden boat 3,000 miles across the Atlantic Ocean. During my 38 days at sea, I battled seasickness, faced storms and calms, adjusted the sails, and minded the compass. Do … More ☛
When the urge to gripe arises, consider that no matter what dark clouds may loom on the horizon, you threaded the needle of human history. Imagine what life would have been like had you been born not so many years … More ☛
Is your digital calendar robbing you of the time you need to be productive? Maybe the problem isn’t your calendar. Back in my carefree boat bum days, my course was governed by the world’s natural rhythms. I rose and retired … More ☛
Do you think sales is a dirty word? Many of us think that way … and given all the tacky messages we have to sort through and delete every day, it’s no wonder. For some, the word “sales” conjures up … More ☛
The “elevator pitch” is an essential professional tool—a tool that should be kept razor sharp and as ready to deploy as a handshake and a smile—and yet, most professionals are woefully bad at introducing themselves. Have you ever attended a … More ☛
Should you charge $20 for your new book or $19.97? Will dropping your price by three cents help you sell more books? What about smart consumers who are educated about sales and marketing? Will they think you’re being manipulative? … More ☛
Inspire prospects to ask you to sell to them. Many years ago I was out sailing on Biscayne Bay with an old sailor friend. The conversation drifted from how to adjust the sails to light talk about our personal lives, … More ☛
Sell outcomes. The products or services you exchange at the transaction stage of a business relationship might not be the most meaningful basis for describing what you offer. Before you print your next batch of business cards, think like a … More ☛
Keep your listeners’ attention while reading aloud. The host announces the next author. She walks to the lectern, offers a synopsis, and begins reading aloud. It’s not bad prose—and I can’t say that for every writer here—but after three pages … More ☛
“This should be a great presentation,” said Jess as we walked into the Chamber of Commerce breakfast and grabbed a table near the platform. The speaker made a gazillion dollars taking startups public. He’s the CEO of…” “Why does everyone … More ☛
“Storytelling…? I don’t know.” A troubled look flashed across Sally’s face. “You’ll have a hard time selling me on your topic. Last year’s speaker was a dud. I need to deliver some wow-factor this year or I might not be … More ☛
Nideknil Marketplace was all hustle and bustle. Colorful signs above the merchant stalls proclaimed the advantages of endless products and services. Businesspeople crowded the aisles, picking up samples and literature and talking to the vendors. The pitch-trolls were out in … More ☛
