There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Why did I write my book? …More ☛
This article discusses the pros and cons of traditional publishing. Abandon your biases, study the business of publishing, and choose the publishing method that best suits you and your book. Perhaps the biggest myth in publishing is that as a …More ☛
Should you give away books for free? The value of book giveaways can’t be assessed by formula. The prevailing mythology suggests that the goal of publishing is to sell books, but the huge majority of indie publishers don’t do the …More ☛
How can speakers, indie writers, and self-publishers use a blog to build a platform? This article explains how to publish online content to build community around your books. Build a Platform: Set up Your Blog A blog (short for web …More ☛
One question that loops endlessly on writers’ forums is “How can I sell more books?” The question is a natural one, but for many self-publishers, it betrays a certain lack of awareness about the publishing business. Lest I sound holier …More ☛
There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Understand what you’re getting into and define success at its proper place on the spectrum between retail sales and artistic satisfaction. With some clarity, planning and management of expectations, even a modest publishing venture can be rewarding and satisfying.
Syllogism is a form of logical reasoning where a conclusion is drawn from two given or assumed propositions. A classic example: Major premise: ‘All men are mortal.’ Minor premise: ‘Socrates is a man.’ Conclusion: ‘Therefore, Socrates is mortal.’ Syllogisms are …More ☛
Audience members sometimes respond timidly when you ask them questions. They may be nervous about speaking up in public, especially in front of their peers. Instead of simply repeating what they say, amplify what they say. Speaker: “What are some …More ☛
Many people think of “speakers” as people who perform on big stages, but keynote speaking is only part of what professional speaking is about. Choose the best speaking business model for you. Keynote speakers have a “one-and-done” business. No matter …More ☛
In many businesses, the competition is cutthroat. That’s much less so in the speaking business. Whatever your speaking topic may be, chances are good that you won’t be the only person in your lane. I speak about business storytelling and …More ☛
Often—usually—we’re asked to speak for a certain number of minutes. If we have ten minutes to speak, how can we avoid writing a 30-minute talk that has to be edited down? How can we steer clear of having to rush …More ☛