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Tag Archives: storysailing

Protect Your Ideas: Trademarks

Speakipedia Posted on February 13, 2024 by Dave BrickerJuly 25, 2024
Protect Your Ideas: Trademarks

Trademarks are registered for names and logos associated with specific purposes. For example, my StorySailingÂź name is trademarked and the corresponding logo has a separate trademark. Because I registered a trademark for StorySailing, nobody else can legally use that name—unless … More ☛

Test Subscription

Speakipedia Posted on February 8, 2024 by juanFebruary 8, 2024
Test Subscription

Invalid value Invalid value Invalid value Join Dave’s StorySailingÂź Mailing List Invalid value Submit

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Free E-Books by Dave Bricker

Speakipedia Posted on January 29, 2024 by juanFebruary 9, 2024
Free E-Books by Dave Bricker

Effective speakers wrap their messages in stories—but few understand what stories are and how they work. This brief guide explores why some narratives connect with listeners and others don’t. Examples—including a few of the author‘s nautical adventure tales—reveal powerful techniques … More ☛

Recover Your Audience After an Exercise

Speakipedia Posted on January 20, 2024 by Dave BrickerJuly 25, 2024
Recover Your Audience After an Exercise

How do we get our audiences to return their focus to the presenter when we’ve sent them off to engage in a game or exercise? Interactivity is a hallmark of effective training. We can explain our strategies and success principles, … More ☛

Want to Persuade? Use the CAST Call System

Speakipedia Posted on January 8, 2024 by Dave BrickerApril 12, 2024
Want to Persuade? Use the CAST Call System

The Golden Rule of Storytelling tells us that stories are always about people—and not about prices, processes, ingredients, or data. And the StorySailingℱ model tells us that stories move from conflict to transformation. When we want to persuade, we also … More ☛

Use a Beautiful Model to Sell Your Message!

Speakipedia Posted on January 8, 2024 by Dave BrickerSeptember 19, 2024
Use a Beautiful Model to Sell Your Message!

We all like to look at attractive models
 But I’m not talking about the kind that smiles for the camera. If you have ideas to share, communicate them with a contextual model. When I teach storytelling, I share the StorySailingÂź … More ☛

The Three Circles of Storytelling

Speakipedia Posted on January 8, 2024 by Dave BrickerApril 12, 2024
The Three Circles of Storytelling

You may already have explored the golden rule of storytelling: Stories are always about people. The StorySailingÂź model breaks story structure into four elements. The CAST Call formula helps with creating stories that influence and persuade. The Three Circles of … More ☛

Speaking and the Hero’s Journey

Speakipedia Posted on January 8, 2024 by Dave BrickerApril 12, 2024
Speaking and the Hero’s Journey

Joseph Campbell’s “Hero’s Journey” model offers a story structure that’s been used to create many successful narratives. Star Wars is a classic Hero’s Journey. Here’s how it works: Introduce the hero living in their Ordinary World. They hear a call … More ☛

How Stories Work: The 4 Elements of Story

Speakipedia Posted on January 4, 2024 by Dave BrickerApril 12, 2024
How Stories Work: The 4 Elements of Story

Start with the golden rule of storytelling: Stories are always about people. And in a story, that person or group of people are out in a sailboat on the rocky, stormy seas of conflict. They’re facing a challenge of some … More ☛

Advertising, Business Strategy, and Storytelling

Speakipedia Posted on March 15, 2022 by Dave BrickerJuly 1, 2024

If you’re skeptical about the connection between business strategy and storytelling, consider the challenges faced by advertising agencies and marketers. Ad agencies’ storytelling challenges are complex because they must consider how the stories of their individual team members dovetail with … More ☛

Superhero Stories

Speakipedia Posted on July 6, 2021 by Dave BrickerJuly 1, 2024

When I was young, I collected superhero stories and comic books. I was fascinated by the exploits of the same characters—Ironman, Spiderman, Superman, and others—who inspire movie-watchers today. The comic book was for me, the ultimate storytelling medium, a combination … More ☛

Problem-Solving & Storytelling: Understand Their Story

Speakipedia Posted on April 27, 2021 by Dave BrickerJuly 1, 2024

Use storytelling for problem-solving. Think about the various stories involved in a conflict and plot a course for resolution. Seen through the StorySailingℱ spyglass, a story is analogous to the voyage of a sailboat across the rocky, stormy seas of … More ☛

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