printing Archives - Speakipedia https://speakipedia.com/tag/printing/ The Presentation & Storytelling Encyclopedia by Dave Bricker Wed, 30 Oct 2024 10:40:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://speakipedia.com/wp-content/uploads/2023/12/cropped-puzzle-globe-60x60.jpg printing Archives - Speakipedia https://speakipedia.com/tag/printing/ 32 32 Speakipedia Podcast #25: Rob Shanahan https://speakipedia.com/speakipedia-podcast-25-rob-shanahan/ Thu, 10 Oct 2024 18:05:09 +0000 https://speakipedia.com/?page_id=616140 Transcript:  Dave Bricker (00:07) This is Speakipedia Media brought to you by Speakipedia .com. I’m your host, Dave Bricker, bringing you straight talk, smart strategies, and amazing stories from visionary speakers and thought leaders. From the heart of small town … More ☛

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]]> Publishing Straight Talk https://speakipedia.com/publishing-straight-talk/ Thu, 13 Jun 2024 13:12:20 +0000 http://theworldsgreatestbook.com/?p=611998 There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Why did I write my book? … More ☛

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]]> Rethinking Book Cover Design https://speakipedia.com/rethinking-book-cover-design/ Thu, 13 Jun 2024 13:12:18 +0000 http://theworldsgreatestbook.com/?p=153918 Book cover design tells the story of the story. It must convey the spirit and intentions of the author authentically, and it also has a few practical chores to perform. If a book cover design is to accomplish these things … More ☛

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]]> Publishing Advice – Practices & Principles https://speakipedia.com/publishing-advice/ Thu, 13 Jun 2024 13:12:17 +0000 http://theworldsgreatestbook.com/?p=292615 The following publishing advice is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published 12 books. I’ve guided many remarkable people … More ☛

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]]> Publishing Scams and How they Work https://speakipedia.com/self-publishing-scams/ Thu, 13 Jun 2024 13:12:14 +0000 http://theworldsgreatestbook.com/?p=3193 Many self-publishers start their book projects with unrealistic expectations and misunderstandings about how publishing works. A huge industry has arisen to prey on writers who are unsure of the path. This article explains the basics of how publishing scams work … More ☛

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]]> Page Layout: Illustrated Books and the Rule of Thirds https://speakipedia.com/page-layout-rule-of-thirds/ Thu, 13 Jun 2024 13:12:12 +0000 http://theworldsgreatestbook.com/?p=4136 This article explores page layout strategies for books based on the Rule of Thirds. A grid system based on traditional guidelines ensures harmonious proportions and placement of objects on a page. Page layout for books is governed by a range of factors. Trade … More ☛

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]]> Book Cover Design: Moving from Screen to Printing Press https://speakipedia.com/book-cover-design-screen-to-press/ Thu, 13 Jun 2024 13:12:12 +0000 http://theworldsgreatestbook.com/?p=4182 Once you have your book cover design looking spirited and professional on your computer screen, how can you ensure that your masterpiece will translate accurately to the printing press? Ink on paper is an entirely different medium from pixels on … More ☛

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]]> Simulating the Appearance of Traditional Print https://speakipedia.com/simulating-the-appearance-of-traditional-print/ Thu, 13 Jun 2024 13:12:11 +0000 http://theworldsgreatestbook.com/?p=4084 Digital typography offers capabilities that printers working with hot lead type and wood type could only dream of. Digital type can be stretched and resized infinitely, justified within unusual boundaries, or wrapped around almost any shape. And yet, traditional letterpress … More ☛

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]]> Book Design Basics – Use Hyphens for Justified Type https://speakipedia.com/book-design-basics-hyphens-justification/ Thu, 13 Jun 2024 13:12:10 +0000 http://theworldsgreatestbook.com/?p=3955 Hyphens are an important contributor to elegant, easy-to-read typography, especially when text is fully justified as is the convention in book typography. This article explains how justified text works, and how proper hyphenation improves the legibility of your type. Text … More ☛

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]]> Book Design – Revisiting Classic Layout for Print and EBooks https://speakipedia.com/book-design-classic-layout/ Thu, 13 Jun 2024 13:12:09 +0000 http://theworldsgreatestbook.com/?p=3389 Book design has changed since publishing became a gigantic industry. Typesetting was once performed by trained craftsmen who apprenticed to masters before inking their own plates. Phototypesetting arrived in the 1960s and by the late 1980s, digital publishing transferred the … More ☛

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]]> Not Selling Books? Did you do the Math? https://speakipedia.com/selling-books/ Thu, 13 Jun 2024 13:12:08 +0000 http://theworldsgreatestbook.com/?p=3363 You threw a grand party but nobody came. Your novel is so good but you’re not selling books. What happened? You were supposed to appear on Oprah’s show. Terry Gross isn’t calling you for an interview. You may be an … More ☛

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]]> Co-Publishing – Alternative Path or Another Trap for Writers? https://speakipedia.com/co-publishing/ Thu, 13 Jun 2024 13:12:02 +0000 http://theworldsgreatestbook.com/?p=2570 I recently published a post about the difference between vanity publishing and true self-publishing. Fundamentally, the article defines a publisher as “someone who takes the risk on a book.” Vanity Presses represent themselves as publishers and accept royalties while the … More ☛

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]]> Self-Publishing & Vanity Publishing: Confuse Them and Pay the Price https://speakipedia.com/self-publishing-vanity-publishing/ Thu, 13 Jun 2024 13:12:00 +0000 http://theworldsgreatestbook.com/?p=2437 What is true self-publishing? What is the difference between self-publishing and “vanity publishing” or “subsidy publishing?” How do these differ from “traditional publishing?” Don’t publish until you understand these terms; that knowledge can make or break your book. Learn about … More ☛

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]]> Gatekeepers and Self-Publishing https://speakipedia.com/gatekeepers-selfpublishing/ Thu, 13 Jun 2024 13:11:58 +0000 http://theworldsgreatestbook.com/?p=2256 Indie publishers complain that the mainstream publishing establishment acts as a “gatekeeper.” Many readers rely on big publishing houses to filter out low quality books—even though trade publishers regularly print celebrity crap with impunity. Indie publishers often see themselves as … More ☛

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]]> Self-Publishing: Art or Business? https://speakipedia.com/self-publishing-art-business/ Thu, 13 Jun 2024 13:11:57 +0000 http://theworldsgreatestbook.com/?p=172 The very idea of "book marketing" is vague. It's like subsuming advertising and fine art sales into a single realm of "image marketing." And in tacking marketing on as the de facto second phase of writing a book, a lot of worthy artists' resources are placed in jeopardy.

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]]> Book Design Basics – Drop Caps and Initial Impressions https://speakipedia.com/book-design-part-6/ Thu, 13 Jun 2024 13:11:56 +0000 http://theworldsgreatestbook.com/?p=1848 NITIAL CAPITALS have historical roots in the early days of book design; their use predates the printing press and the invention of moveable type. Today’s initial caps are not as fancy as those carefully rendered in gold leaf in ancient … More ☛

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]]> Indie Publishers, Bookstores and Readers – the Indie Ecosystem https://speakipedia.com/indie-publishers-indie-ecosystem/ Thu, 13 Jun 2024 13:11:55 +0000 http://theworldsgreatestbook.com/?p=1708 Indie publishers are everywhere and so are indie bookstores, but apart from their names, the two have little in common. “Independence” is a feelgood concept, but it’s often presented without any reference to that which a publisher or bookstore is independent … More ☛

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]]> Book Design Basics: Small Capitals – Avoiding Capital Offenses https://speakipedia.com/book-design-part-5/ Thu, 13 Jun 2024 13:11:52 +0000 http://theworldsgreatestbook.com/?p=1460 Use of Small Capitals—uppercase characters designed at lowercase scale—is one aspect of writing and book design that isn’t taught in grammar school. We all know every sentence begins with a capital letter and ends with a period. We all should … More ☛

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]]> Book Design Basics Part 1: Margins and Leading https://speakipedia.com/book-design-part-1/ Thu, 13 Jun 2024 13:11:50 +0000 http://theworldsgreatestbook.com/?p=826 Book design is a lost art. Though book design discussions usually focus on covers, consider how much more time a reader spends staring at the text. An elegant book block is just as important. Decades ago, professional tradesmen practiced the … More ☛

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]]> Book Design Basics Part 2: Optical Margins, Indents and Periods https://speakipedia.com/book-design-part-2/ Thu, 13 Jun 2024 13:11:50 +0000 http://theworldsgreatestbook.com/?p=930 Part 2 of Fundamentals of Book Design explores optical margins, paragraph formatting and spaces. Read about margins, layout and leading in Part 1. The self-publishing revolution is (aside from the Internet) the greatest thing ever to happen to freedom of … More ☛

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]]> Book Typography: The Crystal Goblet by Beatrice Warde https://speakipedia.com/crystal-goblet-beatrice-warde/ Thu, 13 Jun 2024 13:11:49 +0000 http://theworldsgreatestbook.com/?p=1067 Designers, writers and publishers will benefit from Beatrice Warde’s eloquent perspectives on the craft of typography, the power of type and the importance of the printed word. “The Crystal Goblet” was an essay included in Beatrice Warde’s book of the … More ☛

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]]> Self-Publishing? Get Real(istic)! https://speakipedia.com/self-publishing-get-real/ Thu, 13 Jun 2024 13:11:48 +0000 http://theworldsgreatestbook.com/?p=310 There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Understand what you’re getting into and define success at its proper place on the spectrum between retail sales and artistic satisfaction. With some clarity, planning and management of expectations, even a modest publishing venture can be rewarding and satisfying.

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]]> Many Unhappy Returns – Think Outside the Bookstore https://speakipedia.com/many-unhappy-returns-think-outside-the-bookstore/ Thu, 13 Jun 2024 13:11:47 +0000 http://theworldsgreatestbook.com/?p=202 If you’re hoping to have mainstream bookstore distribution, using a Vanity Press may present some obstacles. Book buyers will likely tell you, “your book may be excellent, but you’re using a Vanity Publisher and the vast majority of their books … More ☛

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]]> Stop Picking on POD https://speakipedia.com/stop-picking-on-pod/ Thu, 13 Jun 2024 13:11:47 +0000 http://theworldsgreatestbook.com/?p=297 A great technology is getting a bad rap for the wrong reasons. Print On Demand (POD) technology is often mislabeled "Publish On Demand," which consequently associates it with the Vanity Publishing world; a realm inhabited by a few reputable operators and a large number of scammers waiting to prey on naive writers. While it's true most Vanity Publishers do rely on POD technology, the majority of reputable self-publishers and many small traditional publishers do, too. POD is entirely disconnected from matters related to whether you own your own ISBN numbers, share rights and royalties with a third party, own your cover artwork or choose one distribution chain over another. It's just a digital book-manufacturing technology. After all the business arrangements are decided on, a file is sent to a POD printer and books are then manufactured to order in quantities as small as a single book. POD is just a printing technology—and it's a great one.

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]]> You Can Keep Your Business Cards https://speakipedia.com/business-cards/ https://speakipedia.com/business-cards/#comments Tue, 27 Sep 2022 15:00:19 +0000 https://storysailing.com/?p=861 I was talking with a friend at a business networking event when a man came plowing through the crowd doling out business cards as if he were handing out candy on Halloween. After the most cursory of introductions, he put … More ☛

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]]> https://speakipedia.com/business-cards/feed/ 2 Sound Advice for Writers & Publishers https://speakipedia.com/writing-publishing-advice/ https://speakipedia.com/writing-publishing-advice/#comments Tue, 26 Jul 2022 15:00:26 +0000 https://storysailing.com/?p=3361 The following advice on writing and publishing is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published twelve books, and I’m … More ☛

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]]> https://speakipedia.com/writing-publishing-advice/feed/ 1 Problem-Solving & Storytelling: Understand Their Story https://speakipedia.com/problem-solving-understand-their-story/ Tue, 27 Apr 2021 15:00:42 +0000 https://storysailing.com/?p=1104 Use storytelling for problem-solving. Think about the various stories involved in a conflict and plot a course for resolution. Seen through the StorySailing™ spyglass, a story is analogous to the voyage of a sailboat across the rocky, stormy seas of … More ☛

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