margins Archives - Speakipedia https://speakipedia.com/tag/margins/ The Presentation & Storytelling Encyclopedia by Dave Bricker Tue, 07 Jan 2025 00:37:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://speakipedia.com/wp-content/uploads/2023/12/cropped-puzzle-globe-60x60.jpg margins Archives - Speakipedia https://speakipedia.com/tag/margins/ 32 32 How Airlines Fumbled the Story and Lost https://speakipedia.com/how-airlines-fumbled-the-story-and-lost/ Tue, 07 Jan 2025 00:37:43 +0000 https://speakipedia.com/?p=616862 Are airlines greedy?  Effective and authentic business storytelling would have led us to form a better impression.  Remember when we used to get two checked bags with every airline ticket?  And then those greedy bastards started tacking on additional fees!  … More ☛

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]]> Publishing Straight Talk https://speakipedia.com/publishing-straight-talk/ Thu, 13 Jun 2024 13:12:20 +0000 http://theworldsgreatestbook.com/?p=611998 There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Why did I write my book? … More ☛

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]]> Publishing Advice – Practices & Principles https://speakipedia.com/publishing-advice/ Thu, 13 Jun 2024 13:12:17 +0000 http://theworldsgreatestbook.com/?p=292615 The following publishing advice is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published 12 books. I’ve guided many remarkable people … More ☛

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]]> Track Changes – The Essential Tool for Writers and Editors https://speakipedia.com/track-changes/ Thu, 13 Jun 2024 13:12:15 +0000 http://theworldsgreatestbook.com/?p=4522 If you’re not using your Word Processor’s Track Changes function, you’re missing out on one of the best writing tools of the digital age. The good news: it’s quick and easy to learn. This video tutorial will show you how. … More ☛

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]]> Page Layout: Illustrated Books and the Rule of Thirds https://speakipedia.com/page-layout-rule-of-thirds/ Thu, 13 Jun 2024 13:12:12 +0000 http://theworldsgreatestbook.com/?p=4136 This article explores page layout strategies for books based on the Rule of Thirds. A grid system based on traditional guidelines ensures harmonious proportions and placement of objects on a page. Page layout for books is governed by a range of factors. Trade … More ☛

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]]> Tabs, Indents, and Margins: How to use the Tab Ruler https://speakipedia.com/tabs-indents-margins-how-to-use-tab-ruler/ Thu, 13 Jun 2024 13:12:12 +0000 http://theworldsgreatestbook.com/?p=4239 This article explains the tab ruler found on every word processor and typesetting application. Understanding the simple and elegant split ruler and tab functions opens up a world of formatting opportunities. Digital typesetting and word processing inherited a number of … More ☛

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]]> Fine Control Over Justified Text https://speakipedia.com/justified-text/ Thu, 13 Jun 2024 13:12:11 +0000 http://theworldsgreatestbook.com/?p=4020 Page layout programs like Adobe Indesign and Quark, allow typographers to exert fine control over justified text to remove gaps and “rivers.” The default settings produce “pretty good” results—better than a word processor—but a few small tweaks will dramatically improve … More ☛

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]]> A Manuscript is Not a Book: Ten Tips for Manuscript Preparation https://speakipedia.com/a-manuscript-is-not-a-book/ Thu, 13 Jun 2024 13:12:09 +0000 http://theworldsgreatestbook.com/?p=284 In my work with writers, I come across many common technical problems with manuscripts. These usually spring from the best of intentions as the writer attempts to create the feel of the finished book within the manuscript. Though they’re trying … More ☛

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]]> Book Design – Revisiting Classic Layout for Print and EBooks https://speakipedia.com/book-design-classic-layout/ Thu, 13 Jun 2024 13:12:09 +0000 http://theworldsgreatestbook.com/?p=3389 Book design has changed since publishing became a gigantic industry. Typesetting was once performed by trained craftsmen who apprenticed to masters before inking their own plates. Phototypesetting arrived in the 1960s and by the late 1980s, digital publishing transferred the … More ☛

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]]> Not Selling Books? Did you do the Math? https://speakipedia.com/selling-books/ Thu, 13 Jun 2024 13:12:08 +0000 http://theworldsgreatestbook.com/?p=3363 You threw a grand party but nobody came. Your novel is so good but you’re not selling books. What happened? You were supposed to appear on Oprah’s show. Terry Gross isn’t calling you for an interview. You may be an … More ☛

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]]> Writing is Design: Avoid Bland Pronouns and Boring Verbs https://speakipedia.com/pronouns-generic-verbs/ Thu, 13 Jun 2024 13:12:06 +0000 http://theworldsgreatestbook.com/?p=3041 As a graphic designer, I see numerous parallels between the values that create engaging imagery and the values that create engaging prose. So many designs fail because the designer arranged elements on a page without questioning their purpose, hierarchy, or … More ☛

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]]> Book Cover Design: Judging a Book by its Cover – Part 3 https://speakipedia.com/judging-book-cover-design-3/ Thu, 13 Jun 2024 13:12:06 +0000 http://theworldsgreatestbook.com/?p=2960 This third installment of Judging a Book by its Cover looks at great book cover designs that won the 2012 Design Observer 50 Books-50 Covers award. Part 1 explored how most book design rarely rises above “competent.” Part 2 looked … More ☛

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]]> Book Cover Design: Judging a Book by its Cover – Part 2 https://speakipedia.com/judging-book-cover-design-2/ Thu, 13 Jun 2024 13:12:05 +0000 http://theworldsgreatestbook.com/?p=2893 Part 1 of Book Cover Design: Judging a Book by its Cover critiqued “professional” covers taken from Amazon’s Editor’s choice list. Read that article first as it provides background for this one. The article looked at design elements that worked … More ☛

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]]> How Many Spaces After a Period? Ending the Debate https://speakipedia.com/how-many-spaces-after-a-period/ Thu, 13 Jun 2024 13:12:03 +0000 http://theworldsgreatestbook.com/?p=2660 Few subjects arouse more passion among writers and designers than the debate over how many spaces should follow a period. If you adhere to a style manual, you’ll be hard-pressed to find one that doesn’t specify a single-space. Chicago and … More ☛

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]]> Co-Publishing – Alternative Path or Another Trap for Writers? https://speakipedia.com/co-publishing/ Thu, 13 Jun 2024 13:12:02 +0000 http://theworldsgreatestbook.com/?p=2570 I recently published a post about the difference between vanity publishing and true self-publishing. Fundamentally, the article defines a publisher as “someone who takes the risk on a book.” Vanity Presses represent themselves as publishers and accept royalties while the … More ☛

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]]> Book Cover Design: Judging a Book by Its Cover – Part 1 https://speakipedia.com/judging-book-cover-design-1/ Thu, 13 Jun 2024 13:12:02 +0000 http://theworldsgreatestbook.com/?p=2803 Nothing screams “amateur” like a poorly crafted book cover. The standards for book design aspired to by trade publishers are not all that high, but self-publishers routinely fall short of them. If you want your book to be taken seriously, … More ☛

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]]> Reality Checklist for Self-Publishers https://speakipedia.com/self-publisher-reality-check/ Thu, 13 Jun 2024 13:12:00 +0000 http://theworldsgreatestbook.com/?p=2383 One question that loops endlessly on writers’ forums is “How can I sell more books?” The question is a natural one, but for many self-publishers, it betrays a certain lack of awareness about the publishing business. Lest I sound holier … More ☛

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]]> Proposed Standards for Book Typography https://speakipedia.com/book-typography-standards/ Thu, 13 Jun 2024 13:11:59 +0000 http://theworldsgreatestbook.com/?p=2283 The word processor has placed new burdens on writers to understand how to use italics, big and small capitals, dashes, hyphens, initials, etc. Writers who do their own typesetting often produce mediocre results. Likewise, trade publishers sacrifice typographic aesthetics when … More ☛

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]]> Book Design Basics – Drop Caps and Initial Impressions https://speakipedia.com/book-design-part-6/ Thu, 13 Jun 2024 13:11:56 +0000 http://theworldsgreatestbook.com/?p=1848 NITIAL CAPITALS have historical roots in the early days of book design; their use predates the printing press and the invention of moveable type. Today’s initial caps are not as fancy as those carefully rendered in gold leaf in ancient … More ☛

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]]> Book Design Basics Part 3: Running The Numbers https://speakipedia.com/book-design-part-3/ Thu, 13 Jun 2024 13:11:51 +0000 http://theworldsgreatestbook.com/?p=1018 Part 3 of Book Design Basics explores better ways to present numbers on your pages. Numbers (called figures) look simple at first glance, but they present interesting typesetting challenges. Many digital typefaces offer several number styles but few designers know … More ☛

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]]> Book Design Basics Part 1: Margins and Leading https://speakipedia.com/book-design-part-1/ Thu, 13 Jun 2024 13:11:50 +0000 http://theworldsgreatestbook.com/?p=826 Book design is a lost art. Though book design discussions usually focus on covers, consider how much more time a reader spends staring at the text. An elegant book block is just as important. Decades ago, professional tradesmen practiced the … More ☛

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]]> Book Design Basics Part 2: Optical Margins, Indents and Periods https://speakipedia.com/book-design-part-2/ Thu, 13 Jun 2024 13:11:50 +0000 http://theworldsgreatestbook.com/?p=930 Part 2 of Fundamentals of Book Design explores optical margins, paragraph formatting and spaces. Read about margins, layout and leading in Part 1. The self-publishing revolution is (aside from the Internet) the greatest thing ever to happen to freedom of … More ☛

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]]> Book Typography: The Crystal Goblet by Beatrice Warde https://speakipedia.com/crystal-goblet-beatrice-warde/ Thu, 13 Jun 2024 13:11:49 +0000 http://theworldsgreatestbook.com/?p=1067 Designers, writers and publishers will benefit from Beatrice Warde’s eloquent perspectives on the craft of typography, the power of type and the importance of the printed word. “The Crystal Goblet” was an essay included in Beatrice Warde’s book of the … More ☛

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]]> Self-Publishing? Get Real(istic)! https://speakipedia.com/self-publishing-get-real/ Thu, 13 Jun 2024 13:11:48 +0000 http://theworldsgreatestbook.com/?p=310 There are plenty of good reasons to self-publish, but not all are profit-oriented or even rational. Before you invest in your book, take a look in the mirror and ask yourself some serious questions. Understand what you’re getting into and define success at its proper place on the spectrum between retail sales and artistic satisfaction. With some clarity, planning and management of expectations, even a modest publishing venture can be rewarding and satisfying.

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]]> Tips For Book Cover Design https://speakipedia.com/on-book-cover-design/ Thu, 13 Jun 2024 13:11:47 +0000 http://theworldsgreatestbook.com/?p=143 Most book designers make the same errors. One sore spot for me and with many of my university design students, is typography.

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]]> Speakipedia Podcast #6 Fabio Marques https://speakipedia.com/speakipedia-podcast-6-fabio-marques/ Fri, 24 May 2024 21:01:51 +0000 https://speakipedia.com/?page_id=8667   Dave Bricker (00:02) This is Speakipedia Media brought to you by speakipedia.com. Want to expand your speaking and storytelling skills and grow your influence business? I’m your host, Dave Bricker, bringing you straight talk and smart strategies from visionary … More ☛

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]]> PowerPoint and the Bleeding Edge https://speakipedia.com/powerpoint-and-the-bleeding-edge/ Fri, 19 Jan 2024 22:57:19 +0000 https://speakipedia.com/?page_id=5788 A power saw is a wonderful tool, but if you don’t have any training or skills, it’s easy to sacrifice a finger on the altar of ignorance. Sadly, the same thing could be said about PowerPoint. How can you use … More ☛

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]]> Sound Advice for Writers & Publishers https://speakipedia.com/writing-publishing-advice/ https://speakipedia.com/writing-publishing-advice/#comments Tue, 26 Jul 2022 15:00:26 +0000 https://storysailing.com/?p=3361 The following advice on writing and publishing is based on my own experiences and those of my clients. I hope you find it valuable and encouraging, even if it changes your expectations. I’ve written and published twelve books, and I’m … More ☛

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