Book cover design tells the story of the story. It must convey the spirit and intentions of the author authentically,…
The following publishing advice is based on my own experiences and those of my clients. I hope you find it…
This article discusses the pros and cons of traditional publishing. Abandon your biases, study the business of publishing, and choose…
Should you give away books for free? The value of book giveaways can't be assessed by formula. The prevailing mythology…
Many self-publishers start their book projects with unrealistic expectations and misunderstandings about how publishing works. A huge industry has arisen…
This article explains how to produce and market a professional quality audiobook using Amazon ACX. Through ACX (Audiobook Creation Exchange),…
Once you have your book cover design looking spirited and professional on your computer screen, how can you ensure that…
Are images analogous to words? Is what makes a sentence sound "right" the same thing that makes an image "pop"…
This third installment of Judging a Book by its Cover looks at great book cover designs that won the 2012…
How can speakers, indie writers, and self-publishers use a blog to build a platform? This article explains how to publish…
Part 1 of Book Cover Design: Judging a Book by its Cover critiqued "professional" covers taken from Amazon's Editor's choice…
I recently responded to a question in a writers’ forum from an author who was in the process of designing…
Nothing screams “amateur” like a poorly crafted book cover. The standards for book design aspired to by trade publishers are…
What is true self-publishing? What is the difference between self-publishing and “vanity publishing” or “subsidy publishing?” How do these differ…
After completing the final draft of a manuscript for my fifth book, I wanted a reality check. I hired a…
The notion of real publishing as opposed to self-publishing and the stigma surrounding it is obsolete. I have no objections…
Editing is one of the first hurdles you’ll encounter as an independent writer. Your fan club is your enemy. Encouraging…
Most book designers make the same errors. One sore spot for me and with many of my university design students,…
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