business

A Story of Steve Jobs, Creativity, Balance, and Success

“People from technology don't understand the creative process … companies go through to make their products, and they don't appreciate…

3 days ago

Take the CUSS Out of Customer Service!

  Everyone thinks they know what good customer service is. We’ve all had bad customer service—a waiter who won’t bring…

2 months ago

The Best Speakers Tell Stories About You!

The best speakers tell stories about YOU! A speaker walked onto the platform wearing a rugged jacket and hiking boots.…

5 months ago

PowerPoint Mistakes: Bullet Points!

How deadly are your bullet points? There are seven elements that every speaker must consider when crafting a presentation: ✅…

6 months ago

‘Twas the Month Before Christmas

  Here's a little holiday fun. Thanks for reading my storytelling posts. Have a safe, happy, and prosperous season. ’Twas…

7 months ago

Thoughts on Thanksgiving

When the urge to gripe arises, consider that no matter what dark clouds may loom on the horizon, you threaded…

8 months ago

Jazz and Musical Storytelling

What is musical storytelling? Many of our favorite storytellers rely on music to help them deliver their messages with impact.…

9 months ago

Take the Twerking Out of Networking!

Another agonizing networking event! You walk around the room, introduce yourself to the next stranger, ask them what they do,…

10 months ago

Why AI-Generated Marketing Copy Misses the Mark

Is AI-Generated Marketing Copy the powerful shortcut we've been told it is? The explosive growth of online content has done…

11 months ago

Survive and Thrive in the Land of Clocks & Calendars

Is your digital calendar robbing you of the time you need to be productive? Maybe the problem isn't your calendar.…

1 year ago

Jazz and the Dangerous Magic of Creative Flow

Perhaps you’ve experienced flow writing. You sit down, watch your fingers tap away at the keyboard, and wonder, Where did…

1 year ago

Punch Up Your Pitch With Storytelling

You’ve been asked to pitch a big project. You and your teammates Shelly and Barbara sit at your conference table…

1 year ago

Punch Up Your Elevator Pitch

The “elevator pitch” is an essential professional tool—a tool that should be kept razor sharp and as ready to deploy…

1 year ago

Change Your Pricing Story

  Should you charge $20 for your new book or $19.97?  Will dropping your price by three cents help you…

1 year ago

Real Estate and Storytelling

Maria, a realtor attended one of my storytelling workshops at the suggestion of a mutual friend. “What does storytelling have…

2 years ago

Lost and Found Losers

Lost and found items create logistical challenges, but stories are always about people. The story of how (or whether) a…

2 years ago

You Can Keep Your Business Cards

I was talking with a friend at a business networking event when a man came plowing through the crowd doling…

2 years ago

Put a Price on Your Passion

How do you put a price on your passion? How can you charge a fair-but-high price for your services?  …

2 years ago

Inspire Prospects to ASK You to Sell!

Inspire prospects to ask you to sell to them. Many years ago I was out sailing on Biscayne Bay with…

2 years ago

Sound Advice for Writers & Publishers

The following advice on writing and publishing is based on my own experiences and those of my clients. I hope…

2 years ago

Hobbyist or Professional? Be the Best in the World.

Hobbyist or professional? True professionals dedicate their lives to being the best in the world at whatever they do—not some…

2 years ago

Conflict: Sailing the Storms of Life and Business

In storms of life and business, it requires immense energy to sustain conflict. Dangerous and destructive forces require attention and—at…

2 years ago

Sell Outcomes, Not Products

Sell outcomes. The products or services you exchange at the transaction stage of a business relationship might not be the…

2 years ago

Your Unique Value Story

Imagine an event where each attendee is given a puzzle piece and directed to connect one-at-a-time with others in the…

2 years ago

Storytelling and Your Mission Statement

Anyone who questions the relationship between business and storytelling need look no farther than the humble corporate mission statement.  …

2 years ago

Another Customer Service Horror Story

Do you have a customer service horror story to share? What stories are you telling about yourself before you even…

2 years ago

Advertising, Business Strategy, and Storytelling

If you’re skeptical about the connection between business strategy and storytelling, consider the challenges faced by advertising agencies and marketers.…

2 years ago

The Virtuoso, the Teacher, & the Centipede

One Sunday morning not long after I had been introduced to sailing, I was enjoying a cup of coffee in…

2 years ago

Storytelling Tips: The Rush of Discovery

Storytelling tips: You’re walking along and you happen to look down. “Hey, that’s not a scrap of paper; that’s a…

3 years ago

River Stories

River stories: Numerous stories have been written about rivers. We all have rivers to cross. Metaphorical rivers represent both the…

3 years ago

Sea Stories: Do You Trust Your Compass?

Do you trust your compass? Finding your way in life, business, and traffic is a challenge. The easiest way to…

3 years ago

Be an Effective Storyteller. Try Story Listening

Storytelling is a powerful tool, but no one ever talks about story listening. Have you ever been with a friend,…

3 years ago

Another Boring Speaker! The Problem and How to Fix It.

“This should be a great presentation,” said Jess as we walked into the Chamber of Commerce breakfast and grabbed a…

3 years ago

Superhero Stories

When I was young, I collected superhero stories and comic books. I was fascinated by the exploits of the same…

3 years ago

Selling the Story: Storytelling for Skeptics

“Storytelling…? I don’t know.” A troubled look flashed across Sally’s face. “You'll have a hard time selling me on your…

3 years ago

Story Themes: The Unlikely Teacher

The unlikely teacher is one of my favorite story themes,  partially because I’ve been fortunate to have had wonderful, unlikely…

3 years ago

Problem-Solving & Storytelling: Understand Their Story

Use storytelling for problem-solving. Think about the various stories involved in a conflict and plot a course for resolution. Seen…

3 years ago

Pitch Trolls in the NidekniL Marketplace

Nideknil Marketplace was all hustle and bustle. Colorful signs above the merchant stalls proclaimed the advantages of endless products and…

4 years ago

Home Economics and the “New Normal”

Getting Forward to New Normal Retailers have been hit hard by COVID19. Foot traffic is down and online retailers are…

4 years ago

Don’t Hire Experts and Tell Them What to Do!

Too many professionals buy the story that expertise is a commodity: Hire an expert, tell them what to do, and…

4 years ago

Who Are You to Judge?

Have you ever been disappointed with a judge's call—in a courtroom, on a ball field, or in a contest? Who…

4 years ago

Is Your Story Big Enough?

Is your story big enough? The following passage from The Story Story describes a common speaker’s dilemma. Too many meaningful…

4 years ago

Cigarettes,
Leaf-Blowers, and COVID-19

I’m that annoying neighbor—the bad guy—the one who’s always complaining about my rights … . or at least that’s the…

4 years ago

Public Speaking Tip: Speechcrafting Goes Beyond Speechwriting

Speechcrafting is a special discipline of which speechwriting is but a single element. The effective speechcrafting professional understands the art…

4 years ago

Public Speaking Tip: Speaking is a Service Industry

Speakers are commonly asked, “What’s your topic?” or “What’s your message?” Such questions may sound intuitively reasonable but they lead…

5 years ago

The “Become a Millionaire Speaker” Story

A friend asked if he should take a day off work to attend a free “Become a Millionaire Speaker or…

5 years ago

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