Influence

Clever is the New Currency

Not so long ago, content was currency. Your ideas, experiences, opinions, eloquence, education, and advice established you as a thought…

3 months ago

Take the Twerking Out of Networking!

Another agonizing networking event! You walk around the room, introduce yourself to the next stranger, ask them what they do,…

1 year ago

Why AI-Generated Marketing Copy Misses the Mark

Is AI-Generated Marketing Copy the powerful shortcut we've been told it is? The explosive growth of online content has done…

1 year ago

Punch Up Your Elevator Pitch

The “elevator pitch” is an essential professional tool—a tool that should be kept razor sharp and as ready to deploy…

2 years ago

Advertising, Business Strategy, and Storytelling

If you’re skeptical about the connection between business strategy and storytelling, consider the challenges faced by advertising agencies and marketers.…

3 years ago

Pitch Trolls in the NidekniL Marketplace

Nideknil Marketplace was all hustle and bustle. Colorful signs above the merchant stalls proclaimed the advantages of endless products and…

4 years ago

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