How Airlines Fumbled the Story and Lost

1 week ago
juan

Are airlines greedy?  Effective and authentic business storytelling would have led us to form a better impression.  Remember when we…

Suddenly!

1 month ago

Consider how this one word—suddenly—is the world's most common shortcut for actual literary description. Usually, it's an obvious case: "The…

The Music Industry’s $50-Billion/Year Storytelling Fumble

3 months ago

  For decades, FM radio stations served as the primary outlet for major record labels to promote their artists. Radio…

Scientists Have the Climate Story Wrong

3 months ago

Oh, they’re right enough about climate change. If you look at the data and at changing weather patterns around the…

Clever is the New Currency

5 months ago

Not so long ago, content was currency. Your ideas, experiences, opinions, eloquence, education, and advice established you as a thought…

A Story of Steve Jobs, Creativity, Balance, and Success

7 months ago

“People from technology don't understand the creative process … companies go through to make their products, and they don't appreciate…

Take the CUSS Out of Customer Service!

8 months ago

  Everyone thinks they know what good customer service is. We’ve all had bad customer service—a waiter who won’t bring…

M&Ms, Rock Stars, and Divas

10 months ago

  What of M&Ms, rock stars, and divas? The rock band Van Halen had an infamous clause in their contract…

Every Sailor Runs Aground Sooner or Later

10 months ago

  Every sailor runs aground sooner or later! How do you know if a speaker really brings the experience they…

Zero, Infinity, and the Search for Meaning

11 months ago

13.7-billion years ago, the universe expanded from a single point. Some of the light we see in the sky took…

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